You work in a decision-making role in a community organization that works with deprived children. The organization faces a serious financial shortfall due to cuts in government funding it previously relied on and may need to cut back on its important work.
However, the organization has been approached by a major corporation offering to provide funding in support of its work. As part of the deal, the corporation has asked that it be arranged for some of the children to appear in a series of advertisements highlighting the 'good works' of the corporation.
The funding would be enough to not only overcome the current funding shortfall, but would also enable more work to be undertaken to help needy children. But to get the money your organization will have to put the children in the advertisements of this large corporation.
What do you do?
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1 comment:
This is one of those times when "selling out" is completely acceptable. Would the kids or parents of these object to being in some ads if their disease can be cured? I think not. If the company is willing to give this much money, they obviouly have a vested interest. This could get bad if the company is bad or is somehow making the kids sick. i dunno, making lead paint mabye? Even if it is a shameless plug in advertising, kids are being saved in the progress.
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